In this time of increasing health costs, falling numbers of paying patients, and overall health-related economic strain, one portion of the health sector seems to be on the move.
"Health 2.0 consumers are defined as consumers who have conducted one of the following activities in the past 12 months: read health-related blogs, message boards or participated in health-related chatrooms; contributed or posted health content online such as: writing or commenting on a health-related blog, adding or responding to a topic in a forum or group, or creating health related web pages, videos or audio content; used online patient support groups, message boards, chatrooms, or blogs."
Seems like a bit of a loose definition to me. This would make any reader of my blog a Health 2.0 consumer…so…congratulations? I'm thinking the definition might be better off including some sort of active intent with respect to one's health condition. For example, reading my blog with the intent to learn more about selecting a physical therapist for your treatment.